Powa is a platform developed specifically for small and medium sized enterprises to easily set up and run their own online website – either content only or eCommerce. The product is a development that was born from the experience and market knowledge gained over ten years of servicing larger retailers and manufacturers in the eCommerce space with the world market leader – Venda.
The key to Powa’s attractiveness is the low-cost deployment. Combined with targeting distribution partners across the banking and business support sectors, in addition to directly acquiring corporate customers with multiple brands operating in multiple territories worldwide, it is expected that fast traction and market penetration will drive headline growth. The cost base is well understood from the substantial experience gained with Venda.
Having serviced over 400 customers since the product was launched in beta at the end of 2008, the company now has a robust platform, tested in live environments and has a comprehensive suite of support tools including a knowledge base, FAQs, a developer network, a ‘sandbox’ environment and a library of webinar videos and training guides.
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